QuestionsCategory: MarketingWhat is ROI in digital marketing?
Muskaan asked 3 years ago
1 Answers
Mansi answered 3 years ago

ROI stands for ‘Return On Investment’. Digital marketing ROI is the measure of the profit or loss that you generate on your digital marketing campaigns, based on the amount of money you have invested. In other words, this measurement tells you whether you’re getting your money’s worth from your marketing campaigns. A simple method to measure ROI is ‘Revenue – Expenses = Profit.’

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